Matthew Huff Named President of Poe & Cronk Real Estate Group, Inc.

Roanoke, VA – January 22, 2020 – Poe & Cronk Real Estate Group is pleased to announce the promotion of Matt Huff, CCIM as the company’s new President. Mr. Huff previously served as the Executive Vice President/COO of Poe & Cronk with the responsibility of leading the firm’s team of real estate professionals while developing new business relationships. The results played a significant role in 2019 being the best performing year in the 32-year history of the firm.

Mr. Huff succeeds Dennis Cronk who will serve as the company’s Chairman/CEO providing input into the strategic objectives of the firm. Both Matt and Dennis will continue to advise their clients by providing the highest level of service and performance in commercial real estate.

Matt joined Poe & Cronk in 2008 and, in 2015, became the firm’s Executive Vice President/ COO as well as a Principal and Shareholder of Poe & Cronk.

As President, Matt will be responsible for executing the firm’s strategic vision while providing leadership and oversite for the firm’s rapidly expanding business groups supporting Commercial Sales, Leasing, Property Management and Facility Management.

“Matt is a thoughtful, dynamic leader with vast experience and success in the business of commercial real estate. As a recognized community leader, top producer, and someone we all trust, this makes him the perfect individual to lead the firm into the future,” according to Dennis Cronk.


*About Matt Huff


About Poe & Cronk

Poe & Cronk, is a locally owned and internationally recognized leading full-service commercial real estate company headquartered in the Wells Fargo Tower in Downtown Roanoke, VA. The firm is comprised of a team of real estate professionals with more than 300 combined years of experience and more than $1B in real estate transaction knowledge in selling, leasing, and managing commercial, industrial, and investment real estate. Established more than 30 years ago, Poe & Cronk Real Estate Group, Inc., provides commercial and investment real estate services throughout western Virginia and beyond.

Matthew Huff Named President of Poe & Cronk Real Estate Group, Inc.

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